Insights

NLG Platform Scale Automated Insights offers Wordsmith, a public natural language generation platform able to convert data into human-sounding narratives at scale. This suggests opportunities to upsell to large data-intense customers seeking scalable content generation for reports, dashboards, and personalized communications.

Data-Driven Sectors Current customers span financial services, e-commerce, real estate, BI, and media. These verticals indicate potential cross-sell into other data-heavy industries and expansion of use cases such as automated summaries, alerts, and personalized content across enterprise analytics.

High-Volume Content With over 1.5 billion pieces of content generated annually for more than 200 customers, the platform is proven for high-volume, automated content production. This aligns with sales opportunities around content scale for publishers, agencies, and enterprises needing consistent narrative output.

Strategic Partnerships History of partnerships with Tableau through Wordsmith Go and collaborations with consulting firms indicates appetite for integration-friendly solutions. Prospects include embedding NLG directly into BI dashboards, reporting tools, and consulting-led data storytelling engagements.

Acquisition and Growth Ownership by Vista Equity Partners and a track record of awards and acquisitions point to a growth narrative. This may be leveraged to approach mid-market to enterprise buyers seeking validated, scalable NLG technology with strong financial backing and potential for shared roadmap investments.

Similar companies to Automated Insights

Automated Insights Tech Stack

Automated Insights uses 8 technology products and services including Optimizely, AdRoll, The Trade Desk, and more. Explore Automated Insights's tech stack below.

Media & News

Automated Insights's Email Address Formats

Automated Insights uses at least 4 email formats:
Automated Insights Email FormatsExamplePercentage
FLast@automatedinsights.comJDoe@automatedinsights.com
84%
First@automatedinsights.comJohn@automatedinsights.com
11%
FirstLast@automatedinsights.comJohnDoe@automatedinsights.com
3%
FirstL@automatedinsights.comJohnD@automatedinsights.com
2%

Frequently Asked Questions

What is Automated Insights's phone number?

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You can contact Automated Insights's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Automated Insights's official website and social media links?

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Automated Insights's official website is automatedinsights.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Automated Insights generate?

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As of October 2026, Automated Insights's annual revenue is estimated to be $1M - $10M.

What is Automated Insights's NAICS code?

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Automated Insights's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Automated Insights have currently?

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As of October 2026, Automated Insights has approximately 51 employees across 2 continents, including North America and Asia. Key team members include Chief Revenue Officer: K. F., Division / Subsidary Head: N. N. and Vice President, Finance: S. S. Explore Automated Insights's employee directory with LeadIQ.

What industry does Automated Insights belong to?

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Automated Insights operates in the IT Services and IT Consulting industry.

What technology does Automated Insights use?

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Automated Insights's tech stack includes Optimizely, AdRoll, The Trade Desk, Amazon Web Services, WordPress, Segment, Marketo and WP Engine.

What is Automated Insights's email format?

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Automated Insights's email format typically follows the pattern of FLast@automatedinsights.com. Find more Automated Insights email formats with LeadIQ.

How much funding has Automated Insights raised to date?

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As of October 2026, Automated Insights has raised $11M in funding. The last funding round occurred on Jul 30, 2014 for $5.5M.

When was Automated Insights founded?

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Automated Insights was founded in 2007.
Automated Insights logo

Automated Insights

IT Services and IT ConsultingNorth Carolina, United States51-200 Employees

Automated Insights is a mid-sized IT services and consulting firm based in Durham, North Carolina. It developed Wordsmith, a natural language generation platform that converts data into human-sounding narratives, enabling users to generate personalized reports and articles quickly. The platform serves data-driven sectors including financial services, e-commerce, real estate, business intelligence, and media, helping organizations scale content, improve efficiency, and personalize communications at scale.

More than 200 customers, including Allstate, Associated Press, Edmunds.com, the Orlando Magic, and Yahoo!, use Wordsmith to produce over 1.5 billion pieces of content annually. In 2019 the company introduced Wordsmith Go, a Tableau extension that embeds natural language insights directly into dashboards. Based in Durham, North Carolina, Automated Insights operates in the IT services and IT consulting space.

Section iconCompany Overview

Phone number
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2007
Employees
51-200

Section iconFunding & Financials

  • $11M

    Automated Insights has raised a total of $11M of funding over 4 rounds. Their latest funding round was raised on Jul 30, 2014 in the amount of $5.5M as a Series B.

  • $1M - $10M

    Automated Insights's revenue is estimated to be in the range of $1M - $10M

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