Insights

Strong Market Presence Auto-IT is one of the two largest DMS providers in Australia with an established footprint in over 1,500 dealership locations across multiple sectors including automotive, truck, agriculture, and construction equipment. Its extensive user base of over 24,000 actively relying on its systems suggests significant opportunities for upselling or cross-selling advanced modules and services.

Global Expansion Opportunities With software deployed in 20 countries and strategic offices across Australia, Malaysia, Thailand, India, and New Zealand, Auto-IT demonstrates a strong international footprint that can be further leveraged to introduce new value-added solutions tailored to regional market needs, especially as it seeks to capitalize on emerging dealership technology demands.

Acquisition Growth Strategy Recent acquisition by Perseus Group of Constellation Software indicates strong backing and potential for strategic investments. This can open doors for technological enhancements, integrations, and expanded service offerings to existing clients, creating upsell opportunities in both hardware and software integrations.

Tech Stack and Innovation Auto-IT utilizes a modern and diverse set of technologies including Salesforce and data visualization tools, which could be attractive to clients seeking integrated, cloud-based, and analytics-driven dealership management solutions. Offering complementary tools or integrations can enhance sales conversations aimed at digital transformation.

Market and Revenue Potential With a revenue range of 10 to 25 million USD and a client base involving major sectors, Auto-IT presents an opportunity to target mid-sized dealerships for tailored DMS upgrades, additional modules, or consulting services aimed at increasing operational efficiency and profitability in a competitive market landscape.

Auto-IT Tech Stack

Auto-IT uses 8 technology products and services including Salesforce, Yellowfin, jQuery Migrate, and more. Explore Auto-IT's tech stack below.

  • Salesforce
    Customer Relationship Management
  • Yellowfin
    Intelligence And Analytics
  • jQuery Migrate
    Javascript Libraries
  • Select2
    Javascript Libraries
  • DataTables
    Javascript Libraries
  • Modernizr
    Javascript Libraries
  • Priority Hints
    Performance
  • Download Monitor
    Web Platform Extensions

Auto-IT's Email Address Formats

Auto-IT uses at least 1 format(s):
Auto-IT Email FormatsExamplePercentage
First.Last@auto-it.comJohn.Doe@auto-it.com
52%
FLast@auto-it.comJDoe@auto-it.com
42%
Last@auto-it.comDoe@auto-it.com
5%
First@auto-it.comJohn@auto-it.com
1%

Frequently Asked Questions

Where is Auto-IT's headquarters located?

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Auto-IT's main headquarters is located at 18-38 Siddeley Street Docklands, Victoria 3008 Australia. The company has employees across 4 continents, including OceaniaAsiaEurope.

What is Auto-IT's official website and social media links?

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Auto-IT's official website is auto-it.com and has social profiles on LinkedIn.

What is Auto-IT's NAICS code?

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Auto-IT's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Auto-IT have currently?

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As of April 2026, Auto-IT has approximately 85 employees across 4 continents, including OceaniaAsiaEurope. Key team members include Ceo: K. F.Cio: J. M.Chief Operating Officer: M. B.. Explore Auto-IT's employee directory with LeadIQ.

What industry does Auto-IT belong to?

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Auto-IT operates in the IT Services and IT Consulting industry.

What technology does Auto-IT use?

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Auto-IT's tech stack includes SalesforceYellowfinjQuery MigrateSelect2DataTablesModernizrPriority HintsDownload Monitor.

What is Auto-IT's email format?

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Auto-IT's email format typically follows the pattern of First.Last@auto-it.com. Find more Auto-IT email formats with LeadIQ.

When was Auto-IT founded?

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Auto-IT was founded in 2000.

Auto-IT

IT Services and IT ConsultingVictoria, Australia51-200 Employees

Based in Australia, Auto-IT specialises in the development and supply of DMS (dealer management software) systems for retail automotive, agriculture, truck, and construction equipment dealerships.
 
More than 24,000 users in over 1,500 dealer locations rely on our systems to run their dealerships more efficiently and profitably. We are lauded as much for our innovation as our ethics and our commitment to personalised service. 
 
Our company is one of the two largest DMS suppliers in Australia. Our team comprises more than 120 specialists, many of whom have worked in dealerships in a variety of roles including IT, finance and management.
 
Our clients’ success during the past 40 years has helped drive our own growth and our software systems are now deployed in 20 countries as diverse as Australia, New Zealand, USA, Canada, Singapore, Malaysia, Thailand, Brunei, Fiji, South Africa and Mexico.
 
With offices in Australia, Malaysia, Thailand, India and New Zealand, and channel partners in South Africa, Mexico and the Asia Pacific region, Auto-IT is in a strong position for continued growth. 
 
Our core product range includes:

UNITS® - for large automotive dealerships
EQUIP® - for large truck, agriculture and construction equipment dealers
PMDS® - one of our longest-serving products, tailored to large automotive and truck dealerships in Australia and New Zealand
Dealer Spectrum - a unique package that’s aligned with your DMS to continuously deliver managed and measurable improvements to your dealership through the alignment of processes to system functionality

Section iconCompany Overview

Headquarters
18-38 Siddeley Street Docklands, Victoria 3008 Australia
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2000
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Auto-IT's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Auto-IT's revenue is estimated to be in the range of $10M$25M

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