Insights

Expansion Opportunity AussieBum has publicly indicated plans to expand manufacturing capabilities to India and broader Southern Asia, presenting a potential sales angle for textiles, fabric suppliers, logistics providers, and retail distribution partners to support increased production and regional presence.

Multi-Brand Synergy With four brands targeting distinct niches (premium menswear, outdoor winter gear, athletic wear, and big and tall sizing), there are cross-sell opportunities for wholesale, private label collaborations, and co-marketing partnerships across diverse retailer channels.

Digital Marketing Active use of platforms such as Reddit Ads, Klaviyo, Mautic, and Shopify suggests receptiveness to performance marketing partnerships, email automation, and e-commerce tech expansions to improve customer acquisition and retention.

Moderate Revenue, High Growth Potential Current revenue is under one million, indicating a runway for growth initiatives, including wholesale distribution, international e-commerce expansion, and channel diversification to scale revenue and margins.

Sustainability and Innovation A stated commitment to sustainability and innovative product design aligns with opportunities in eco-friendly materials sourcing, certification programs, and collaborations with sustainability-focused retailers or brands seeking to bolster their ethical portfolios.

Similar companies to aussieBum

aussieBum Tech Stack

aussieBum uses 8 technology products and services including Reddit Ads, Crazy Egg, WordPress, and more. Explore aussieBum's tech stack below.

aussieBum's Email Address Formats

aussieBum uses at least 1 email format:
aussieBum Email FormatsExamplePercentage
First@aussiebum.comJohn@aussiebum.com
100%

Frequently Asked Questions

What is aussieBum's official website and social media links?

Minus sign iconPlus sign icon
aussieBum's official website is aussiebum.com and has social profiles on LinkedIn.

How much revenue does aussieBum generate?

Minus sign iconPlus sign icon
As of August 2026, aussieBum's annual revenue is estimated to be <$1M.

What is aussieBum's NAICS code?

Minus sign iconPlus sign icon
aussieBum's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does aussieBum have currently?

Minus sign iconPlus sign icon
As of August 2026, aussieBum has approximately 17 employees across 4 continents, including Oceania, North America and Asia. Key team members include Managing Director: S. A., International Marketing Manager: L. B. and It Access Developer: R. R. Explore aussieBum's employee directory with LeadIQ.

What industry does aussieBum belong to?

Minus sign iconPlus sign icon
aussieBum operates in the Retail Apparel and Fashion industry.

What technology does aussieBum use?

Minus sign iconPlus sign icon
aussieBum's tech stack includes Reddit Ads, Crazy Egg, WordPress, OneTrust, Shopify, Klaviyo, Mautic and New Relic.

What is aussieBum's email format?

Minus sign iconPlus sign icon
aussieBum's email format typically follows the pattern of First@aussiebum.com. Find more aussieBum email formats with LeadIQ.

When was aussieBum founded?

Minus sign iconPlus sign icon
aussieBum was founded in 2001.
aussieBum logo

aussieBum

Retail Apparel and FashionQueensland, Australia11-50 Employees

Based in Sydney, Australia, Apparel Eleven Pty Ltd operates as a multi-brand fashion company that includes aussieBum among its portfolio and oversees three other labels. The group serves male-focused markets through aussieBum’s premium underwear and swimwear, New Zealand Laundry Company’s winter outdoor apparel, AR-XPly’s athletic wear, and Mana-Maxx’s big-and-tall range. 

It operates in the Retail Apparel and Fashion industry and positions its brands to address different customer needs—from everyday comfort to performance and inclusive sizing. The company emphasizes sustainability, innovation, and excellence in its approach. A recent development noted is expansion of its facilities into India and broader Asia, with plans to establish a manufacturing footprint there.

Section iconCompany Overview

NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2001
Employees
11-50

Section iconFunding & Financials

  • <$1M

    aussieBum's revenue is estimated to be in the range of <$1M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.