Expanding Route Network Aurigny is actively expanding its flight routes, including new destinations like Genoa, which offers opportunities to offer targeted sales and partnership collaborations on route-specific marketing campaigns or joint promotions.

Modernized Customer Experience With recent enhancements such as extended twilight check-in services and a larger cabin baggage allowance, there are opportunities to promote premium ancillary services, loyalty programs, and tailored travel packages to enhance passenger satisfaction and increase revenue.

Operational Growth The relocation of the call center to Fiji indicates a focus on operational cost efficiency, presenting opportunities to introduce B2B technology solutions or customer support software that can optimize global operations and improve customer engagement.

Strategic Industry Position As a Guernsey-based airline with a focus on regional UK and European destinations and a competitive landscape including Loganair, there is potential to develop sales strategies that emphasize regional connectivity, personalized travel experiences, and exclusive island-hopper packages.

Technology Adoption Utilizing modern tech stacks such as PWA and AMP indicates openness to digital transformation; this creates opportunities to offer digital marketing solutions, mobile app growth, or data-driven personalized travel offerings to attract tech-savvy travelers.