Niche Focus Target a small design services firm with human-centered usability and accessible design offerings. Astriata’s emphasis on usability testing, meaningful UX, and accessibility tooling positions them for repeat engagements in UX optimization, accessibility audits, and conversion-focused redesigns.

Digital Maturity Leverage their existing tech stack (WordPress, Google Cloud, GTM, Search Console, Mailchimp) to propose scalable website optimization, analytics-driven UX improvements, and marketing automation enhancements aligned with their current tooling.

Awards & Credibility Highlight their recognized awards and industry mentions to build trust with prospective clients in Maryland and beyond, suggesting upsell opportunities around premium design services and thought-leadership content that showcases award-winning UX work.

Growth Readiness With a revenue range of 10M–25M and a lean team, Astriata may be seeking scalable solutions, process automation, and partner-led project extensions to support taking on larger or more complex client engagements without a major headcount increase.

Strategic Partnerships Position as a value-added partner for mid-market companies requiring accessible, user-centered design. Propose collaboration for ongoing usability testing programs, accessibility checklists, and design system development to augment their service offerings.