Strategic Partnerships AROW is a statewide nonprofit focused on waste reduction and recycling education, advocacy, collaboration and services, with a network that includes recyclers, market developers, government officials, equipment manufacturers, dealers and community members. This makes them ideal for co-branded program partnerships and sponsorships around Wisconsin recycling initiatives such as Recycle Right Wisconsin and Recycle More Wisconsin, as well as event sponsorships at state conferences. Sales opportunities include turnkey program partnerships, sponsored content, educational kits, grant-funding support, demonstration equipment and pilot programs, with impact measurement for program sponsors.

Fundraising Outsourcing Their lean staff and modest revenue suggest a need for cost-effective external capabilities in CRM, donor management, event management, marketing automation, content creation and analytics. Potential offerings include affordable nonprofit CRM and fundraising platforms, grant management tools, e-learning and professional development services, volunteer management solutions, and outsourced marketing and communications support with compliance and reporting.

Digital Strategy AROW already leverages Mixpanel, Google Analytics and New Relic, with a progressive web app and privacy-conscious configurations, indicating a strong digital presence and data-driven decision making. Opportunities exist to provide analytics integration and dashboards, data visualization, privacy-safe tracking, performance optimization, and content experimentation services—covering analytics setup, SEO/SEM support, and site optimization for event registrations and program pages.

Program Expansion AROW runs and promotes programs like Recycle Right Wisconsin and Recycle More Wisconsin and maintains active engagement at conferences, signaling demand for educational materials, signage, and materials for public outreach. Sales opportunities include signage and wayfinding for recycling streams, educational kits and curricula, program evaluation tools, waste-stream analysis services, on-site training modules, and software or hardware to track program impact.

Public Sector AROW’s mission to inform the public, lawmakers and government officials creates a pathway for government and municipal collaborations on sustainability reporting, environmental compliance, grant management and stakeholder engagement. Potential solutions include sustainability reporting platforms, grant and funding management tools, engagement portals for policymakers and communities, and training programs tailored to municipalities and nonprofit partners.