Ann Michaels & Associates, Ltd. - Mystery Shopping, Social Media Management, Voice of Customer Email Format

Market ResearchSouth Carolina, United States2-10 Employees

Ann Michaels & Associates, Ltd. is a small market research firm based in Rock Hill, South Carolina, that focuses on customer experience management. Its services include mystery shopping, customer and employee surveys, exit interviews, and social media intelligence. The company promotes an integrated view of the customer journey, seeking to connect insights from social media, purchasing history, web analytics, and direct feedback rather than operating in silos.

Its client work covers both consumer and business-to-business contexts, applying mystery shopping to assess policies and procedures across a diverse pool of shoppers. The firm has long tracked social media management, beginning in 2007, as part of monitoring online feedback. Its latest offering is a program called eChatter, which screens publicly available information about individuals for hiring, litigation and trial preparation.

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