Insights

Disinformation Partnership Animal Político is actively engaged in combating misinformation through high-profile collaborations (World Museum of Lies with Weber Shandwick and McCann Mexico), indicating opportunities to offer expansive fact-checking, content verification, and moderation services or sponsored educational campaigns.

Media Scale With 51-200 employees and a footprint in online audio and video, there is potential to propose scaled ad tech solutions, programmatic media partnerships, and omnichannel monetization strategies that align with their tech stack and audience reach.

Tech Footprint Current tech usage includes Teads, DoubleClick Campaign Manager, Shopify, PWA, and social platforms; sales opportunities exist for advanced analytics, ad tech integrations, streaming ad formats, e-commerce enablement for branded content, and site reliability improvements.

Content Veracity As a leading fact-checking organization in Mexico, they launched Sinapsis and emphasize investigation and verification; there is potential to offer data journalism tools, verification workflow automation, newsroom SaaS, and training services for editors and reporters.

Monetization & Growth Revenue range suggests scale-up opportunities in sponsorships, premium memberships, branded content, and access to international markets; proposals could focus on diversified revenue streams, audience insights, and scalable ad solutions to expand profitability.

Animal Político Tech Stack

Animal Político uses 8 technology products and services including Teads, DoubleClick Campaign Manager, Unpkg, and more. Explore Animal Político's tech stack below.

  • Teads
    Advertising
  • DoubleClick Campaign Manager
    Advertising
  • Unpkg
    Content Delivery Network
  • oEmbed
    Dev Tools
  • Shopify
    E-commerce
  • PWA
    Miscellaneous
  • Microsoft IIS
    Web Servers
  • Facebook
    Widgets

Animal Político's Email Address Formats

Animal Político uses at least 2 format(s):
Animal Político Email FormatsExamplePercentage
First@animalpolitico.comJohn@animalpolitico.com
65%
FLast@animalpolitico.comJDoe@animalpolitico.com
23%
First.Middle@animalpolitico.comJohn.Michael@animalpolitico.com
6%
First.Last@animalpolitico.comJohn.Doe@animalpolitico.com
6%

Frequently Asked Questions

What is Animal Político's official website and social media links?

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Animal Político's official website is grupoanimal.mx and has social profiles on LinkedIn.

What is Animal Político's SIC code NAICS code?

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Animal Político's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 5162.

How many employees does Animal Político have currently?

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As of July 2026, Animal Político has approximately 99 employees across 2 continents, including North AmericaSouth America. Key team members include Account Manager: J. M.Marketing Manager: D. M.Community Manager: B. R.. Explore Animal Político's employee directory with LeadIQ.

What industry does Animal Político belong to?

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Animal Político operates in the Online Audio and Video Media industry.

What technology does Animal Político use?

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Animal Político's tech stack includes TeadsDoubleClick Campaign ManagerUnpkgoEmbedShopifyPWAMicrosoft IISFacebook.

What is Animal Político's email format?

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Animal Político's email format typically follows the pattern of First@animalpolitico.com. Find more Animal Político email formats with LeadIQ.

When was Animal Político founded?

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Animal Político was founded in 2010.
Animal Político logo

Animal Político

Online Audio and Video MediaMexico City, Mexico51-200 Employees

Animal Político is a Mexico City-based online media outlet focusing on investigative journalism, verification work, and coverage of culture and gastronomy. As part of Grupo Animal, it operates within the online audio and video media sector and serves readers seeking rigorous reporting and reliable information. It positions itself as a mid-sized media company delivering in-depth stories across multiple formats.

Recent activities include collaboration with Weber Shandwick and McCann Mexico in April 2023 to create the World Museum of Lies, an initiative aimed at increasing awareness of disinformation. The firm previously launched Sinapsis in December 2019 to simplify the fact-checking procedures, reflecting its status as the largest fact-checking organization in Mexico. The company is based in Mexico City.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
5162
Founded
2010
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Animal Político's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Animal Político's revenue is estimated to be in the range of $1M$10M

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