Market Leadership As North America's largest pet industry vocational school with students across all 50 states and every Canadian province, Animal Behavior College presents a significant market reach that can be leveraged for expanding product or service adoption among a diverse and widespread audience of animal lovers and professionals.

Diverse Program Offering With certifications ranging from dog and cat trainers to veterinary assistants and aquatics specialists, ABC’s broad portfolio creates multiple entry points for training tools, educational resources, and specialized pet industry products, presenting ample cross-selling opportunities.

Recent Strategic Growth The acquisition by Peterson’s LLC in 2025 signals a growth-oriented outlook, making it an ideal time to introduce partnership opportunities, new educational technologies, or enhanced training modules aligned with their expansion and modernization efforts.

Strong Digital Presence Recognized as a top pet blog and active on social media platforms including Facebook and Instagram, ABC’s digital engagement offers avenues for targeted marketing campaigns, sponsored content, and collaborations aimed at their pet enthusiast and professional networks.

Innovative Scholarship Programs The launch of scholarships in honor of Betty White and programs like the Service Dog Training Program highlight a commitment to community engagement and philanthropy, providing opportunities to partner through sponsored scholarships, branded initiatives, or corporate social responsibility programs.