Online Presence Leverage the Wix platform to upgrade ecommerce capabilities, improve mobile checkout, enhance site speed and SEO, and implement analytics to better understand shopper behavior and increase direct sales.

Marketing Automation Flodesk usage indicates opportunity to deepen engagement with segmented audiences, automate welcome and post purchase emails, recover abandoned carts, and deliver personalized product recommendations.

Wholesale Opportunity With a lean operation and ongoing collection launches, explore wholesale partnerships with boutique retailers and fashion platforms, plus a clear pricing and sample strategy to scale beyond direct sales.

Launch Support The reported couture collection launch history suggests benefits from strategic go to market services including PR outreach, influencer collaborations, compelling content, and dedicated collection pages to maximize impact.

East Coast Focus Position near major fashion hubs in New Jersey and New York to target local retailers, participate in regional trade shows, and build a distribution footprint for faster market access.