Leadership Transition New President and CEO Sang Yi appointed May 2026 marks a strategic opening to engage at the executive level with partnership proposals aligned to AAPA's advocacy and port industry priorities. Propose tailored high-level partnership and sponsorship plans, plus pilots around policy impact or member value initiatives.

Policy Platform Focus on public policy issues and legislative engagement suggests interest in tools that boost policy influence and stakeholder collaboration. Offer legislative tracking, public affairs CRM, policy analytics dashboards, and sponsored content or event sponsorship options to monetize advocacy programs.

Event and Membership AAPA runs ongoing events and serves a broad port authority network, creating demand for enhanced event tech and membership management. Propose integrated event platforms, sponsorship sales tools, automated communications, and a flexible CRM tailored for associations to grow revenue and participation.

Martech Synergy The existing technology stack indicates openness to advertising tech and data-driven marketing. Suggest managed marketing automation, data onboarding, cross-channel attribution, and partner integrations to help AAPA recruit members, promote events, and demonstrate ROI to sponsors.

Security and Cloud Limited internal IT headcount makes managed cloud, security, and compliance services attractive. Propose secure cloud hosting, cybersecurity assessments, disaster recovery, and ongoing IT support to reduce admin burden and ensure compliance for critical port data.