Small-scale software Target the organization for startup-friendly software solutions and scalable features that fit a 2-10 employee team, emphasizing affordable pricing, rapid onboarding, and modular functionality.

SaaS and support Position managed services and ongoing support packages to complement their in-house development, highlighting cost savings, security updates, and compliance awareness tailored to small teams.

Tech modernization Leverage their current stack (PHP, Joomla, jQuery) to propose modernization routes such as migration to modern frameworks, improved security practices, and performance optimization for a lean operation.

Security focus Emphasize secure-by-default offerings with HSTS and secure hosting, offering consultative services on vulnerability assessments, patching cadence, and incident response for a small software shop.

Local growth Highlight regional presence in Saint Paul, Minnesota as an opportunity to win local or state-level projects, partnerships, or referrals with nearby businesses seeking software solutions.