Insights

AI trust opportunity Alice has rapidly grown in AI trust, safety and security with substantial funding and a growing customer base across frontier model labs, enterprises, and UGC platforms, indicating a broad market need for proactive risk management and model hardening solutions.

Strategic funding Recent $140M funding round led by Apax Digital with high-profile participants signals strong investor confidence and potential for aggressive go-to-market expansion, partnerships, and upsell opportunities with portfolio companies.

Enterprise integrations Existing tech stack includes AWS, Looker, OneTrust, Asana and ZoomInfo, suggesting opportunities to bundle or integrate Alice solutions with common enterprise platforms for seamless adoption and expanded footprint.

Recent collaborations Collaborations with AI21 Labs, Inflection AI and participation in red-teaming datasets point to demand for runtime guardrails, red-teaming, and model risk evaluations, presenting cross-sell opportunities to clients pursuing evaluation services.

High growth potential Annual recurring revenue trajectory toward $100M+ with AI business growth surpassing 500% over two years indicates a scalable platform with potential for cross-sell to larger enterprises, labs, and international teams seeking end-to-end AI lifecycle security.

Similar companies to Alice (Formerly ActiveFence)

Alice (Formerly ActiveFence) Tech Stack

Alice (Formerly ActiveFence) uses 8 technology products and services including Hotjar, Linkedin Insight Tag, Looker, and more. Explore Alice (Formerly ActiveFence)'s tech stack below.

Media & News

Alice (Formerly ActiveFence)'s Email Address Formats

Alice (Formerly ActiveFence) uses at least 4 email formats:
Alice (Formerly ActiveFence) Email FormatsExamplePercentage
FirstL@activefence.comJohnD@activefence.com
92%
First@activefence.comJohn@activefence.com
4%
Last@activefence.comDoe@activefence.com
3%
FLast@activefence.comJDoe@activefence.com
1%

Frequently Asked Questions

What is Alice (Formerly ActiveFence)'s stock symbol?

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Alice (Formerly ActiveFence) is a publicly traded company; the company's stock symbol is ALICEUSD.

What is Alice (Formerly ActiveFence)'s official website and social media links?

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Alice (Formerly ActiveFence)'s official website is alice.io and has social profiles on LinkedIn and Crunchbase.

How much revenue does Alice (Formerly ActiveFence) generate?

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As of October 2026, Alice (Formerly ActiveFence)'s annual revenue is estimated to be $250M - $500M.

What is Alice (Formerly ActiveFence)'s NAICS code?

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Alice (Formerly ActiveFence)'s NAICS code is 5112 - Software Publishers.

How many employees does Alice (Formerly ActiveFence) have currently?

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As of October 2026, Alice (Formerly ActiveFence) has approximately 439 employees across 6 continents, including Asia, North America and Europe. Key team members include Chief Product & Engineering Officer: A. G., Chief Operating Officer: Z. C. and Chief Of Staff, Director Of Field Team Intelligence: T. M. Explore Alice (Formerly ActiveFence)'s employee directory with LeadIQ.

What industry does Alice (Formerly ActiveFence) belong to?

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Alice (Formerly ActiveFence) operates in the Software Development industry.

What technology does Alice (Formerly ActiveFence) use?

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Alice (Formerly ActiveFence)'s tech stack includes Hotjar, Linkedin Insight Tag, Looker, Amazon Web Services, OneTrust, Asana, ZoomInfo and Webflow.

What is Alice (Formerly ActiveFence)'s email format?

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Alice (Formerly ActiveFence)'s email format typically follows the pattern of FirstL@activefence.com. Find more Alice (Formerly ActiveFence) email formats with LeadIQ.

How much funding has Alice (Formerly ActiveFence) raised to date?

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As of October 2026, Alice (Formerly ActiveFence) has raised $100M in funding. The last funding round occurred on Jul 27, 2021 for $100M.

When was Alice (Formerly ActiveFence) founded?

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Alice (Formerly ActiveFence) was founded in 2018.
Alice (Formerly ActiveFence) logo

Alice (Formerly ActiveFence)

Software DevelopmentNew York, United States201-500 Employees

Alice, based in New York, United States, is a software development company specializing in trust, safety, and security for AI-enabled systems. It focuses on safeguarding technologies used for communication, collaboration, and interaction between people and machines. Alice provides end-to-end coverage across the AI lifecycle, serving frontier model labs, enterprises, and user-generated content platforms with a suite of solutions. Offerings include model hardening evaluations, pre-deployment red-teaming, runtime guardrails, and ongoing drift detection. The company is the evolution of ActiveFence and is described as the next chapter in its growth. It employs between 201 and 500 people.

Section iconCompany Overview

Website
alice.io
Stock Symbol
ALICEUSD
NAICS Code
5112 - Software Publishers
Founded
2018
Employees
201-500

Section iconFunding & Financials

  • $100M

    Alice (Formerly ActiveFence) has raised a total of $100M of funding over 2 rounds. Their latest funding round was raised on Jul 27, 2021 in the amount of $100M as a Series B.

  • $250M - $500M

    Alice (Formerly ActiveFence)'s revenue is estimated to be in the range of $250M - $500M

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