Affinity Group, Inc. Email Format
Advertising ServicesUnited States51-200 Employees
Affinity Group, Inc. is a mid-sized, United States-based advertising services company focused on outdoors recreation. It provides information, insights, and resources intended to enhance North American recreational experiences and help people pursue their outdoor interests. The organization supports communities that promote and protect active, adventurous lifestyles through clubs, media outlets, and events that cover activities ranging from RVing and camping to ATV riding, boating, snowmobiling, and motorcycling. Operating within the advertising services industry, Affinity positions itself around content and community-building aimed at niche, lifestyle audiences rather than traditional advertising campaigns. Its target market comprises North American outdoor enthusiasts seeking information and connections to relevant resources and experiences, with the goal of sustaining their recreational activities.