What is Affinion's NAICS code?

Affinion's NAICS code is 541613 (Marketing Consulting Services).

Insights

Loyalty Platform Affinion specializes in smarter customer engagement programs, presenting a clear opportunity to upsell loyalty, rewards, and CRM integrations to marketing and customer experience teams seeking deeper client connections.

Fintech/Travel Tie-ins Recent Norwood Systems integration suggests potential for white-label, cross-promo, or co-branded engagement solutions across distributed service platforms, appealing to partners in fintech, travel, or telecommunications seeking bundled loyalty and engagement capabilities.

Mid-market Reach With 201-500 employees and revenue between 100M-250M, Affinion targets mid-size to enterprise clients; sales efforts can focus on mid-market brands looking to scale loyalty programs without heavy R&D.

Tech Stack Fit Current tech usage (WordPress caching, form solutions, analytics-ready tools, and standard web tech) indicates a need for scalable marketing technology integrations and API-enabled engagement modules that can slot into existing digital ecosystems.

Global Engagement As a global provider, there is a unique opportunity to pitch multi-market loyalty programs, regional customization, and localization services to multinational clients seeking consistent customer engagement across regions.

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Affinion Tech Stack

Affinion uses 8 technology products and services including WP Rocket, WordPress, PHP, and more. Explore Affinion's tech stack below.

WP Rocket
Caching
WordPress
Content Management System
PHP
Programming Languages
reCAPTCHA
Security
Adobe Fonts
Web Fonts
Gravity Forms
Web Platform Extensions
Apache
Web Servers
AddThis
Widgets

Media & News

Affinioninternational integrated with Norwood Systems Pty on Feb 1st '17.
The distribution agreement further anticipates paid systems development (to be finalised) for Norwood to integrate Affinion's Loyalty and Engagement platform with Norwood's services platforms, and the paid creation of white label versions of World Phone, in line with the branding and functional requirements of Affinion's clients.
Jan 24, 2017 | norwoodsystems.com

Affinion's Email Address Formats

Affinion uses at least 2 email formats:

Affinion Email Formats	Example	Percentage
First.Last@affinioninternational.com	John.Doe@affinioninternational.com	99%
FirstMiddle.Last@affinioninternational.com	JohnMichael.Doe@affinioninternational.com	1%

Frequently Asked Questions

What is Affinion's official website and social media links?

Affinion's official website is affinioninternational.com and has social profiles on LinkedIn.

How much revenue does Affinion generate?

As of August 2026, Affinion's annual revenue is estimated to be $100M - $250M.

What is Affinion's SIC code and NAICS code?

Affinion's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does Affinion have currently?

As of August 2026, Affinion has approximately 303 employees across 4 continents, including Europe, North America and Asia. Key team members include Chief Operating Officer: J. V., Vice President Business Solutions Group: K. R. and Head Of B2b Marketing: V. T. Explore Affinion's employee directory with LeadIQ.

What industry does Affinion belong to?

Affinion operates in the Advertising Services industry.

What technology does Affinion use?

Affinion's tech stack includes WP Rocket, WordPress, PHP, reCAPTCHA, Adobe Fonts, Gravity Forms, Apache and AddThis.

What is Affinion's email format?

Affinion's email format typically follows the pattern of First.Last@affinioninternational.com. Find more Affinion email formats with LeadIQ.

When was Affinion founded?

Affinion was founded in 1975.

Affinion

Q: What is Affinion's official website and social media links?

Affinion's official website is affinioninternational.com. Affinion has social profiles on LinkedIn.

Q: How many employees does Affinion have currently?

Affinion has approximately 303 employees.

Q: What technology does Affinion use?

Affinion's tech stack includes jQuery, PHP, YouTube, AddThis, Google Analytics.

Advertising ServicesEngland, United Kingdom201-500 Employees

Affinion operates as a global advertising services provider focused on more effective customer engagement programs. It helps client organizations enhance their offerings to build stronger connections with their customers, giving them reasons to engage more, stay longer, and generate greater value.

Based in Slough, England, Affinion is a mid-sized company with a global reach. Its services are aimed at businesses seeking to improve how they engage customers and deliver additional value. More information is available on its website at affinioninternational.com.