Instore Monetization Help retailers monetize in-store screens by turning foot traffic into anonymized, measurable audiences for targeted ads served directly or programmatically. Position Advertima as a turnkey in-store retail media solution that delivers performance data for Trade, Shopper, and Brand teams.

Market Outreach Capitalize on recent event participation to generate warm leads among retailers and brand advertisers in Europe and beyond. Use Commerce Media Days and NRF Europe appearances as credibility boosters for outreach and partnerships.

Expansion Readiness Leverage historical expansion into Berlin to pursue new regional growth, focusing on retailers expanding in-store media programs and brands seeking cross-channel measurement with in-store audiences.

Data Privacy Highlight anonymized audience data and privacy-centric analytics as a selling point for retailers and brands looking to comply with privacy regulations while measuring campaign impact.

Competitive Advantage Differentiate with AI and computer vision powered real-time targeting that turns store visits into addressable advertising opportunities across direct and programmatic channels, complementing DOOH networks.