Insights

Shoppable tech Adimo offers shoppable marketing integration across any form of marketing to streamline online grocery purchases, presenting a direct path to convert marketing spend into measurable online sales for FMCG/CPG brands.

Financial growth Company revenue is in the modest multi‑million range with recent funding history including a seed round of 3.6M USD in 2021 and strategic partnerships, indicating investment readiness and potential for scaling sales efforts in the US and global markets.

Tech stack Key technologies include Google Optimize, Adobe, Elasticsearch and REST APIs, suggesting strong capabilities for integration with existing ad tech stacks and potential cross-sell into clients using similar infrastructures.

Industry focus Target customers are FMCG/CPG brands seeking to convert shopper intent into purchases, creating opportunities to upsell adjacent retail and digital marketing solutions as Adimo expands its competitive activations.

Strategic partnerships Recent collaborations with First Party Capital and competitive positioning against platforms like Click2Buy highlight a growth trajectory through venture-backed partnerships, offering reader-friendly entry points for co‑selling and channel alliances.

Adimo Tech Stack

Adimo uses 8 technology products and services including Google Optimize, DoubleClick Floodlight, Hotjar, and more. Explore Adimo's tech stack below.

  • Google Optimize
    A/B Testing
  • DoubleClick Floodlight
    Advertising
  • Hotjar
    Analytics
  • REST
    Api Management
  • Adobe Creative Cloud
    Audio, Video, Graphics
  • AngularJS
    Javascript Frameworks
  • Windows Server
    Operating Systems
  • Datadog
    Real User Monitoring

Media & News

Adimo's Email Address Formats

Adimo uses at least 1 format(s):
Adimo Email FormatsExamplePercentage
First@adimo.coJohn@adimo.co
79%
FirstLast@adimo.coJohnDoe@adimo.co
11%
First.Last@adimo.coJohn.Doe@adimo.co
8%
FirLast@adimo.coJohDoe@adimo.co
2%

Frequently Asked Questions

What is Adimo's official website and social media links?

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Adimo's official website is adimo.co and has social profiles on LinkedInCrunchbase.

How much revenue does Adimo generate?

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As of August 2026, Adimo's annual revenue is estimated to be $1M - $10M.

What is Adimo's SIC code NAICS code?

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Adimo's SIC code is 7372 - Prepackaged Software NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Adimo have currently?

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As of August 2026, Adimo has approximately 17 employees across 4 continents, including EuropeAfricaAsia. Key team members include Head Of Operations: K. M.Investor / Non-Exec Director: P. P. G. G.Software Engineering Team Lead: S. S.. Explore Adimo's employee directory with LeadIQ.

What industry does Adimo belong to?

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Adimo operates in the Technology, Information and Internet industry.

What technology does Adimo use?

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Adimo's tech stack includes Google OptimizeDoubleClick FloodlightHotjarRESTAdobe Creative CloudAngularJSWindows ServerDatadog.

What is Adimo's email format?

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Adimo's email format typically follows the pattern of First@adimo.co. Find more Adimo email formats with LeadIQ.

How much funding has Adimo raised to date?

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As of August 2026, Adimo has raised $3.4M in funding. The last funding round occurred on Sep 30, 2023.
Adimo logo

Adimo

Technology, Information and InternetScotland, United Kingdom11-50 Employees

Adimo operates in the technology, information and internet space, offering a platform that integrates with existing marketing to create shoppable experiences. Its solution allows shoppers to add products directly to their online grocery basket from various marketing touchpoints, effectively shortening the path from consideration to purchase. By time-shifting the act of buying, it reduces the friction involved in completing a sale.

Based in Glasgow, Scotland, Adimo serves FMCG and CPG marketing teams and other buyers looking to improve online conversion by linking advertising to direct checkout actions. The company describes itself as a shoppable marketing specialist, positioned within a broader technology sector focused on turning marketing efforts into measurable shopping outcomes. In August 2023, Adimo announced a strategic partnership with First Party Capital, signaling collaboration with a venture-focused investor active in ad tech and martech.

Section iconCompany Overview

Website
adimo.co
SIC Code
7372 - Prepackaged Software
NAICS Code
5415 - Computer Systems Design and Related Services
Employees
11-50

Section iconFunding & Financials

  • $3.4M

    Adimo has raised a total of $3.4M of funding over 3 rounds. Their latest funding round was raised on Sep 30, 2023as a series_unknown.

  • $1M - $10M

    Adimo's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $3.4M

    Adimo has raised a total of $3.4M of funding over 3 rounds. Their latest funding round was raised on Sep 30, 2023as a series_unknown.

  • $1M - $10M

    Adimo's revenue is estimated to be in the range of $1M - $10M

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