AI Security Growth Capitalize on A10's AI security roadmap including the AI firewall and ThreatX integrations to upsell to enterprise and cloud service provider customers who require scalable, high performance protection for apps, APIs, and edge deployments.

Edge Cloud Scale Position Thunder 7460S enhancements as a core upgrade for customers expanding to hybrid and edge cloud environments, emphasizing SSL/TLS acceleration, high throughput, and scalable capacity to support business critical apps.

Cross-Sell Security Leverage the broad security and infrastructure portfolio to cross-sell, targeting existing customers with unified protection across on-premises, cloud, and edge, including API security and web app protection via ThreatX by A10.

APAC Growth Capitalize on Asia market activity and award recognition by running targeted campaigns with AI based security narratives to attract cloud providers and large enterprises in APAC.

Leadership Opportunity Engage during leadership changes to reinforce continuity, align with the new sales strategy, and protect or grow wallet share as a channel to renew and expand contracts.