Local service focus Target local and community-focused organizations that value in-house production and respond quickly, highlighting 23Design's commitment to avoiding offshore print houses and providing direct, accountable customer contact.

Full service capabilities Position as a one-stop shop for banners, decals, and display signage with end-to-end production and on-site project management, enabling upsell on comprehensive campaigns rather than fragmented vendors.

Mid-market scale Leverage the firm’s mid-market revenue range and regional footprint to pursue mid-sized businesses seeking reliable in-house production, faster turnaround times, and personalized service as a differentiator from large incumbents.

Tech and payments Highlight integrations with Salesforce and Shopify to support B2B e-commerce and CRM-driven outreach, plus modern payment options (Apple Pay, Google Pay, PayPal, Venmo) to streamline procurement for corporate buyers.

Growth readiness Given substantial revenue and a skilled team, target growth-oriented brands and local organizations undergoing signage refreshes, events, or rebranding initiatives, offering scalable production and tight project ownership.