Insights

Growing Market Presence 100% is experiencing a resurgence in brand awareness across motocross, downhill slopes, and BMX tracks, providing opportunities to expand product sales within these high-demand sports markets.

Premium Product Focus With a strong lineup of goggles, eyewear, helmets, and sportswear designed for serious racers, there is potential to target professional teams, racing events, and sporting goods retailers seeking high-quality equipment.

Strategic Collaborations Recent partnership with Team Ikuzawa highlights openness to technical and stylistic collaborations, creating avenues to co-develop exclusive product lines or specialty gear appealing to niche markets.

Active Digital Ecosystem Utilizing modern technologies like React, Google Sign-in, and Bizible, 100% demonstrates a savvy digital presence that can support targeted marketing campaigns and direct-to-consumer sales opportunities.

Revenue and Growth Potential With annual revenues estimated between $100M and $250M, the company has considerable growth capacity to pursue enterprise deals with sports organizations, retail chains, and brand collaborations to accelerate sales.

100% Tech Stack

100% uses 8 technology products and services including Prebid, jsDelivr, Google Sign-in, and more. Explore 100%'s tech stack below.

  • Prebid
    Advertising
  • jsDelivr
    Content Delivery Network
  • Google Sign-in
    Identity Verification
  • React Router
    Javascript Frameworks
  • Bizible
    Marketing Analytics
  • Vite
    Miscellaneous
  • MUI
    UI Frameworks
  • Secomapp
    Web Platform Extensions

100%'s Email Address Formats

100% uses at least 2 format(s):
100% Email FormatsExamplePercentage
First@ride100percent.comJohn@ride100percent.com
84%
FLast@ride100percent.comJDoe@ride100percent.com
8%
FirstLast@ride100percent.comJohnDoe@ride100percent.com
3%
First.Last@ride100percent.comJohn.Doe@ride100percent.com
2%
Last@ride100percent.comDoe@ride100percent.com
3%
FLast@100percent.comJDoe@100percent.com
83%
First@100percent.comJohn@100percent.com
17%

Frequently Asked Questions

Where is 100%'s headquarters located?

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100%'s main headquarters is located at 10792 Roselle Street San Diego, California 92121 United States. The company has employees across 5 continents, including North AmericaAsiaEurope.

What is 100%'s phone number?

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You can contact 100%'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is 100%'s official website and social media links?

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100%'s official website is 100percent.com and has social profiles on LinkedIn.

What is 100%'s NAICS code?

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100%'s NAICS code is 44-45 - Retail Trade.

How many employees does 100% have currently?

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As of March 2026, 100% has approximately 1.2K employees across 5 continents, including North AmericaAsiaEurope. Key team members include Deputy Ceo: P. E.Owner: S. E.Owner: R. L.. Explore 100%'s employee directory with LeadIQ.

What industry does 100% belong to?

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100% operates in the Retail industry.

What technology does 100% use?

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100%'s tech stack includes PrebidjsDelivrGoogle Sign-inReact RouterBizibleViteMUISecomapp.

What is 100%'s email format?

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100%'s email format typically follows the pattern of First@ride100percent.com. Find more 100% email formats with LeadIQ.

When was 100% founded?

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100% was founded in 2012.

100%

RetailCalifornia, United States1001-5000 Employees

The 100% brand has always been synonymous with motocross Americana and has been linked to many iconic moments that have built the roots and history of what is modern motocross.

Today, as the brand's awareness grows again in Motocross, on Downhill slopes, and BMX tracks, 100% is inspiring a whole new generation of racers and asking them the original tag line, "How much effort do you give?"

Based in San Diego, California, 100% produces a collection of premium goggles, eyewear, helmets, gloves, and sportswear that is designed specifically for today's demanding racer.

100%.  The Spirit Of Racing.

Section iconCompany Overview

Headquarters
10792 Roselle Street San Diego, California 92121 United States
Phone number
NAICS Code
44-45 - Retail Trade
Founded
2012
Employees
1001-5000

Section iconFunding & Financials

  • $100M$250M

    100%'s revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    100%'s revenue is estimated to be in the range of $100M$250M

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